How Does Jasper Fforde s The Eyre Affair Testify

How does Jasper Fforde’s The Eyre Affair testify to the importance of reading in the formation of one’s self-identity? Many aspects contribute to the formation of a person’s self-identity. Whether it be their surroundings, their culture, their language, or even other’s personal identities, they all shape one’s perception of the world, the self-imposed rules surrounding them, and where they believe they belong within it. This world is encompassed with stories, and they contribute to the fabrication of everything ever known. It is these stories and histories that surround all things that play a comprehensive role in the formation of one’s identity. Jasper Fforde, in his novel The Eyre Affair, demonstrates and testifies to this through both†¦show more content†¦The effect and influence that Brontà «Ã¢â‚¬â„¢s Jane Eyre has on its audience is profound, and this is emulated in Thursday. It is evident early in the text that Thursdayâ€℠¢s childhood experiences and exposure with the characters and universe of Jane Eyre has caused her to, somewhat subconsciously, embody the character of Jane that she discovered within the pages of the novel. Thursday’s self-identity is molded and formed so much by the novel that the character of Thursday herself, can be almost directly transposed with Jane. Through the author’s use of intertextuality, Fforde is able to depict what would be perceived as a modern day, contemporary Jane Eyre, through the character of Thursday Next. Within the first exposure that Thursday directly has to the story of Jane Eyre, the effect of Brontà «Ã¢â‚¬â„¢s protagonist on the nine-year-old Thursday is unmistakable. Immediately, Thursday sees herself in the character and her beliefs surrounding her own self-image are visible, saying she â€Å"had realised not long ago that [she]. . . was no beauty. . . and had seen how the more attractive children gained favour more easily.† (Ffor de 66), however, she finds somewhat of a role model within Jane Eyre, expressing that â€Å"in that young woman I could see how those principles could be inverted. I felt myself stand more upright and clench my jaw in subconscious mimicry of her pose.† (Fforde 66). This mimicry of Jane Eyre, even through the subtlety of the apery of her pose,

How Does Jasper Fforde s The Eyre Affair Testify

How does Jasper Fforde’s The Eyre Affair testify to the importance of reading in the formation of one’s self-identity? Many aspects contribute to the formation of a person’s self-identity. Whether it be their surroundings, their culture, their language, or even other’s personal identities, they all shape one’s perception of the world, the self-imposed rules surrounding them, and where they believe they belong within it. This world is encompassed with stories, and they contribute to the fabrication of everything ever known. It is these stories and histories that surround all things that play a comprehensive role in the formation of one’s identity. Jasper Fforde, in his novel The Eyre Affair, demonstrates and testifies to this through both†¦show more content†¦The effect and influence that Brontà «Ã¢â‚¬â„¢s Jane Eyre has on its audience is profound, and this is emulated in Thursday. It is evident early in the text that Thursdayâ€℠¢s childhood experiences and exposure with the characters and universe of Jane Eyre has caused her to, somewhat subconsciously, embody the character of Jane that she discovered within the pages of the novel. Thursday’s self-identity is molded and formed so much by the novel that the character of Thursday herself, can be almost directly transposed with Jane. Through the author’s use of intertextuality, Fforde is able to depict what would be perceived as a modern day, contemporary Jane Eyre, through the character of Thursday Next. Within the first exposure that Thursday directly has to the story of Jane Eyre, the effect of Brontà «Ã¢â‚¬â„¢s protagonist on the nine-year-old Thursday is unmistakable. Immediately, Thursday sees herself in the character and her beliefs surrounding her own self-image are visible, saying she â€Å"had realised not long ago that [she]. . . was no beauty. . . and had seen how the more attractive children gained favour more easily.† (Ffor de 66), however, she finds somewhat of a role model within Jane Eyre, expressing that â€Å"in that young woman I could see how those principles could be inverted. I felt myself stand more upright and clench my jaw in subconscious mimicry of her pose.† (Fforde 66). This mimicry of Jane Eyre, even through the subtlety of the apery of her pose,

How Does Jasper Fforde s The Eyre Affair Testify

How does Jasper Fforde’s The Eyre Affair testify to the importance of reading in the formation of one’s self-identity? Many aspects contribute to the formation of a person’s self-identity. Whether it be their surroundings, their culture, their language, or even other’s personal identities, they all shape one’s perception of the world, the self-imposed rules surrounding them, and where they believe they belong within it. This world is encompassed with stories, and they contribute to the fabrication of everything ever known. It is these stories and histories that surround all things that play a comprehensive role in the formation of one’s identity. Jasper Fforde, in his novel The Eyre Affair, demonstrates and testifies to this through both†¦show more content†¦The effect and influence that Brontà «Ã¢â‚¬â„¢s Jane Eyre has on its audience is profound, and this is emulated in Thursday. It is evident early in the text that Thursdayâ€℠¢s childhood experiences and exposure with the characters and universe of Jane Eyre has caused her to, somewhat subconsciously, embody the character of Jane that she discovered within the pages of the novel. Thursday’s self-identity is molded and formed so much by the novel that the character of Thursday herself, can be almost directly transposed with Jane. Through the author’s use of intertextuality, Fforde is able to depict what would be perceived as a modern day, contemporary Jane Eyre, through the character of Thursday Next. Within the first exposure that Thursday directly has to the story of Jane Eyre, the effect of Brontà «Ã¢â‚¬â„¢s protagonist on the nine-year-old Thursday is unmistakable. Immediately, Thursday sees herself in the character and her beliefs surrounding her own self-image are visible, saying she â€Å"had realised not long ago that [she]. . . was no beauty. . . and had seen how the more attractive children gained favour more easily.† (Ffor de 66), however, she finds somewhat of a role model within Jane Eyre, expressing that â€Å"in that young woman I could see how those principles could be inverted. I felt myself stand more upright and clench my jaw in subconscious mimicry of her pose.† (Fforde 66). This mimicry of Jane Eyre, even through the subtlety of the apery of her pose,

Top Behavior Essay Topics Secrets

Top Behavior Essay Topics Secrets The New Fuss About Behavior Essay Topics Who knows, perhaps you will get inspired enough to be a pioneer in your area too and share the knowledge with the remainder of us. Analyze the way the show works to create the game interesting not just for the contestants but also for the viewing audience. The perfect way to summarize an essay is to start with reading it through a very first time quickly. The Honest to Goodness Truth on Behavior Essay Topics Whether you're using anonline essay writingservice, or you're writing your own thesis you will need to understand a great intro and a terrible intro. You've got no clue where to begin. Write a reply to the article which indicates what you think of the thoughts and arguments. Create your own success story now! 1 thing I learned was to also take a look at research and make a kind of informal literature review. Consider your essay's thesis for a promise to your audience about what sort of analysis you've made for the books and help it become specific. In an exploratory paper, you are requested to look past the obvious answers as a way to locate different points of view which can at times help in solving the issue. Teachers and professors don't need to find that you comprehend the plot of a story. Whispered Behavior Essay Topics Secrets Gather sources for your topic from the world wide web and library that you believe can help you answer the question. Such secondary sources incorporate other literature review of different works. Within this article you will find 20 major topics, with a couple subtopics for each one. Afterward, devote a good analysis and description to every one of the 3 subtopics. The Bad Side of Behavior Essay Topics Inside my experience, descriptive essays are onl y difficult in regards to deciding just what things to write about. The literature also needs to be an original work. Present a Simile or Metaphor Similes and metaphors are some of the the most effective linguistic devices out there. Getting more proactive is basically a practice of mindfulness. The very first step of writing an excellent reflective essay is picking a topic, so choose wisely! Clearly Establishing Your Purpose With your reader's attention presently in place, you have to be sure that you also directly cover the question or prompt to which you are requested to respond. Add stories into the majority of your writing. The more specific you're, the simpler it is going to be to prove it in your essay. Now you're ready to seek out some articles to utilize in your paper. To begin with, choose what you wish to do with your paper. Don't forget, you do not need to summarize the whole research paper just mention the relevant points and attempt to earn a quick breakdown of the important and relevant points of your thesis. Furthermore, appendices could be necessary at the conclusion of the paper. Writing can be a terrifying act, particularly if you don't do it frequently. The author ought to choose a side, and then research to discover examples that prove their points. An exploratory paper is normal in businesses when they're trying to come across a remedy to an issue and will need to receive all of the potential perspectives and data available. Promoting products via social networking influencers can be categorized as a sort of subconscious advertising. To put it differently, the range of greenwashing strategies and company scandals in recent years result in reduction of consumer trust to companies that engage in green marketing. Technology or social networking topics are something which everyone would like to investigate because so a lot of us are concerned about our own use of phone and societal media. The New Fuss About Behavior Essay Topics You can do better, even in the event you believe you can't. In the majority of cases, the shift is trivial. Usually, it's tough to pinpoint the precise start of a big literary movement. The Behavior Essay Topics Cover Up Re-read all those sentences and you need to have each of the key ideas of the essay. The word Abstract ought to be centered horizontally with no distinctive formatting. Whatever hook you select, make sure it is something which is most appropriate for the sort of essay you are going to be writing. It is all dependent on the form of essay you're writing, and what type of hook you think you are most comfortable writing. Creativity, or making up ideas, is quite easy once you aren't hoping to really address a problem right at the present time. You must find something which you need to write about, something which will continue to keep your attention throughout the duration of the undertaking, and something that others are going to want to read. Notice your reactive behaviour once it occurs, in the present ti me. In order to assess something, you will need to compare it with the ideal example of that specific thing. Don't neglect to think about movies or books you might know that may offer you good ideas. Business blogging is a significant commitment. Write about the company tools you use each day. Write your organization manifesto.

International Business and Competitive Strategy Plan

Question: Discuss about theInternational Business and Competitive Strategy Plan. Answer: Introduction The assignment is an attempt to understand the international business and competitive plan to venture into the foreign market and establish the business. This is three part assignment where the assignment 1covered the international business and competitive strategy practice with reference to the case study of IKEA, a Sweden based furniture retailer (Kale, and Singh, 2009). This is followed by assignment 2 where the literature related with the subject was reviewed extensively to understand the strategy, Industry best practices model models and plan for internationalization. Finally in the assignment 3 the basis for design, requirement and challenges and gap analysis was evaluated and market entry strategy and standardization v adaptation issues examined. Literature Review Synopsis The theoretical background is derived from assignment 2 that explained the global standardization strategy, strength of global standardization strategy and competitive strategy. It also explained the industry best practices pertaining to furniture industry with examples drawn from players practicing them (Azevedo, 2013). It also assessed the factors of conceptual model implemented with regard to competitive environment, value chain, internationalization benefits and strategic choice. Case Organization IKEA IKEA is Sweden based furniture retailer founded in 1942 that specialized in Scandinavian designed furniture and other household goods. The company reached the maturation phase in the life cycle of the product by 60s and planned to expand to international market. At present the company has 230 stores spread across 42 countries globally supported by strong team of 70,000 employees IKEA. 2012). The company operates in Europe, America, Australia and Asia. The company works with the vision of providing affordable furniture to the largest base of customers without compromising on quality. Problems Situation The company prefers to use wholly owned subsidiary as the preferred mode of market entry. It also wants to promote the standardization strategy compared to adaptation (Chung, 2003). This the problem situation faced by IKEA and this assignment aims to provide solution to that. Basis for the Design of an International Business and Competitive Plan for IKEA There are different reasons that serve as the basis for the design of an international business and competitive plan for IKEA. When the company finds the domestic market reaching the saturation level or the company intends to improve the revenue and profit margin of the business it opts for international business. In addition to make the business venture in the international market successful it designs the competitive plan (Burdon, Chelliah, and Bhalla, 2009). The economic globalization is the market condition that prompts businesses to expand rapidly and venture into international market. This is further boosted by the breakthroughs made in the technology in the 20th century whereby communication to the global client became easier. The global travel facility provided by airlines and email network facilitated the management of business from any part of the world. The international business operation provides scope to executives looking for reduction in the budget so that profit margin can be improved. For example a company can reduce overhead expenses by venturing into international market with currency deflation relatively and where the cost of living is low. In context to IKEA a Swedish based company it can taking advantage of these reduced overhead expenses by venturing into emerging market like India and China (Burdon, Chelliah, and Bhalla, 2009). IKEA should take into account the market size of furniture industry, the customer preference for furniture in that market, the competition from local and other global players in that market and external environment impacting the business decision in the identified market. Requirement and Challenges of International Business and Competitive Strategy for IKEA The requirement and challenges of international business and competitive strategy for IKEA is related with understanding the micro and macro environment in the international market. Based on this the company can handle the challenge of identifying the most suitable market entry strategies (Byrne, and Popoff, 2008). The other two assignments have conducted the environment analysis to understand the internal and external factors influencing the business decision in the international market. Porters five force model is used to understand the competitive landscape in the international market. IKEA used the transactional strategy to handle the challenge in the Chinese market by introducing balcony facility ies. This model helped to identify the competitive advantage of IKEA that can be used to expand the business in the international market as explained in assignment 1. The SWOT analysis is conducted to identify the strength, weaknesses, opportunity and threat. The strength of IKEA repres ents the internal resource capability and core competencies and it can be used to handle the challenges like internal weaknesses and external threat (Byrne, and Popoff, 2008). In addition the company can use the strength to take advantage of the company as explained in the assignment 1. The global standardization strategy as explained in assignment can provide the three primary factors used by modern company in the international market. They are elimination of sales personnel, ready-to-assemble (RTA) furniture manufacturing and global sourcing decision. In case of IKEA the RTA is used effectively in the international market. Gap Analysis Assignment 1 and Assignment 3 In context to the industry best practice models it is observed that the sustainable business, safe working procedures and environment and effective supply chain are considered important aspect in the modern furniture industry. The gap analysis identified in IKEA with regard to the industry best practice is the robust supply chain model and it can provide major advantage to the company in the international market. The other gap identified is related with the safe working procedures and environment as observed in the competition company Herman Miller. They have implemented the industry best practice to promote effective relationship with employees of the company (Campbell,and Reuer, 2001). With respect to the industrial hazard related with the furniture industry the company designed health and safety policy to guide staff working in the wood working machine. Based on the gap analysis it is observed that there is no such health and safety policy in IKEA to safeguard the employees worki ng in the wood working machine. The gap analysis of IKEA also exposed the company should use workplace environment safety model as used by Haworth, another company in the furniture industry that adopts industry best practice to safeguard the human resources (Campbell,and Reuer, 2001). They provide proper safety training to new staff in using the various powered and non powered tools so that workplace hazard is avoided. IKEA should use such industry best practice to reduce the number of accidents and fatal injuries in the workplace. Market Entry Strategies of IKEA The international market entry strategy is crucial decision to be made by the company in the process of venturing into the international market. The different market entry strategies differ from each other in terms of risk factor, control power and commitment of investment and the profit potential (Twarowska, and KƦkol, 2013). The various market entry strategies include exporting and importing, licensing, franchising, joint venture, strategic alliances and direct investments. Exporting and Importing The most common strategy to enter international market is export and import. Export is process whereby goods produced in one country is sold in another country Export can be either direct export or indirect export. Direct export involves the parent company while indirect export there is no involvement of parent company as the sale is managed by agents. This provides less risk and return. It is not suitable for IKEAs business model as the return is limited. Licensing This market entry strategy has limited risk. In this the licensor provide patent, trademark,, know how on product to the licensee where the later pays royalty to the former based on the sales volume (Twarowska, and KƦkol, 2013). It promotes technology transfer between two countries. IKEA will not share the technical know of its process so it will not be preferred method to enter international market by the company. Franchising This market entry strategy resemble with the above licensing strategy except the fact that the franchise strategy has more involvement in the marketing programme and training apart from controlling. In this the franchisee pay to the franchiser fees and royalty for using the business format, trademark and act as semi independent owner. If licensing and franchising is compared it is observed that the later has longer duration and more rights and resources (Grant, and Baden 2004). It includes equipments, process, training support site approval and design and marketing support. This is more common in the food and restaurant business and KFC and McDonald is very successful example of this strategy. This model will not suit the IKEAs business model for technical reason. Joint Ventures The joint venture related with international business resemble to licensing. The difference in this market entry strategy is that the international company own equity and management control in the foreign company. Thus there is partnership between home and host country leading to forming new company (Grant, and Baden 2004). This provided more control over operation and marketing and sharing the risk with the local company. It is preferred as it permits the better control and lower risk compared to other market entry strategies. But in context to IKEA it is not suitable as the company has no policy of partnership. Strategic Alliances This is a market entry strategy that includes a range of cooperative agreement undertaken by company like formal joint venture, shared research and minority equity participation. In the modern business it is gaining importance and exhibit three distinct attributes. They are it is generally undertaken by companies in the nation with high industrialization (Klaas 2005). The strategic alliance is undertaken with the objective of developing new products and technologies compared to promoting existing products. Finally it is developed for short duration. One of the major objectives of strategic alliance is technology transfer. This market entry strategy also does not go with the strategy of IKEA. Direct Investments This is market entry strategy where the international company undertake FDI (Foreign direct investment) in the production facility in the foreign market. This strategy provides highest commitment on the part of foreign company as it involves 100% stake. There are two kinds of strategy under direct investment and they are acquisition and Greenfield investment. In acquisition strategy the company acquire the existing company in the foreign market while in Greenfield investment the company develop indigenous project from ground level (Kale, and Singh, 2009). Acquisition is more popular and provides lower risk and quick entry compared to Greenfield investment. In fact Greenfield is process of process of forming wholly owned subsidiary and involves huge investment and complex in nature. On the other hand it provides complete control and better return to the international company compared to other mode of market entry strategies. It is also highly risky and time consuming. IKEA prefers to establish the business as wholly owned subsidiary with the objective of total control and high profit. IKEAS Internationalization Strategy - Adaptation and Standardization Issue Before the 60s the process of globalization was unknown in the furniture industry and it is related to the nature of business. The furniture is a product whose value is low compared to its volume, involves relatively more transport cost and prone to damage in shipping. On the other hand the trade barriers on the part of government were also not favourable. But IKEA, a Sweden company founded in 40s became a leading player in the home furnishing market globally. The company was ranked 44th out of the top 100 brands in 2002 by Interbrand leaving behind powerful brand like Pepsi (Slywotzky, and Hoban, 2007). In that year the company owned 160 stores spreading across 30 countries. This is based on the idea of the IKEA that the company would provide well designed product with wide range and functional products related with home furnishing with affordable price so that more and more people can by the product. This strategy helped to establish the business in the home market and it reached t he market saturation phase in the life cycle of the product by 60s and company made the decision to expand to international market. It was supported by the research that Sweden is small market and it is logical for the company to expand the business to international market provided the business model of the company is good (Slywotzky, and Hoban, 2007). The internationalization strategy of IKEA to the Scandinavian and rest of European countries was made with the standardization strategy where the company does not consider the taste and preference of customers locally in the various country in Europe. Only minor changes made with the objective of cost control and the strategy proved a success in those markets for the company. But the issue cropped up in the 80 when IKEA expanded into the US market where the company was challenged with several issues. The root cause of issue was identified as the failure of the company to consider the local taste and preference. The customer in US was different and liked large furniture and items related with household and this resulted in huge drawback to the internationalization strategy of the company (Chung,,2003). This is how the management of the company made the realization that the standardization strategy that was highly successful in European market needs to made flexible enough to match the taste and preference of the customer in the US market. Thus in 90s the company changed the strategy and opted for adaptation strategy to estabksih the business and it helped to improve the business by 2002 where the company gained 19% revenue from the market. Thus the company now adopt the product to the taste and preference of the customers in the foreign market though the c orporate and operational strategy is changed when the company find it essential for the success of the business. Recommendation and Conclusion Based on the examination of market entry strategies to expand the business in the international market it is observed that the company opt for wholly owned subsidiary under Greenfield investment as the preferred market entry strategy to enter international market. It was the reason for the late entry of IKEA in the Indian market where the FDI in single brand retailing as allowed late and the company was a late entrant and lost business (Chung, 2003). Thus it is recommended that the company should explore other marketing entry strategy like Joint venture and strategic alliance as other alternative to enter international market where the FDI option is not available to take benefit of the first mover. It is agreed that it will provide less controlling and lower margin compared to the wholly owned subsidiary method. It should also implement health and safety measures and supply chain process in accordance with the best industry practice as discussed in the gap analysis section like other player in the furniture industry Herman Miller and Haworth. Limitation of the Research This assignment in accordance with assignment 1 and assignment 2 did not focus on presenting the internationalization strategy of IKEA in any specific international market rather it focussed on the various strategy and model used to evaluate the international market and discuss the basis for design, requirement and challenges, gap analysis, market entry strategy and issue of standardization and adaptation experienced by the company in the US market and lesson learned for future internalization strategy (Zou, and Cavusgil, 2002). Though the research included examples from different international market to explain the concept of international business and competitive strategy by evaluating the framework and model explained and evaluated in the previous two assignments. Team Reflection The team reflection can be stated as the assignment explored the various facets of international business and competitive strategy by using the various model like Porters five forces, SWOT and Value chain to understand the international market (Zou, and Cavusgil, 2002). References Azevedo, A. (2013).Advances in sustainable and competitive manufacturing systems. Cham: Springer. Burdon, S., Chelliah, J. and Bhalla, A., 2009. Structuring enduring strategic alliances: the case of Shell Australia and Transfield Services. Journal of Business Strategy, 30(4), pp.42-51. Byrne, S. and Popoff, L., 2008. International Joint Ventures Handbook. Baker McKenzie. Campbell, E. and Reuer, J.J., 2001. International alliance negotiations: legal issues for general managers. Business Horizons, 44(1), pp.19-26. Chung, H.F., 2003. International standardization strategies: the experiences of Australian and New Zealand firms operating in the greater China markets. Journal of International Marketing, 11(3), pp.48-82. Grant, R.M. and Badenà ¢Ã¢â€š ¬Ã‚ Fuller, C., 2004. A knowledge accessing theory of strategic alliances. Journal of management studies, 41(1), pp.61-84. IKEA. (2012). Welcome Inside: IKEA Group Yearly Summary FY12. Retrieved September 12, 2016, from IKEA website: https://www.ikea.com/ms/en_CN/pdf/yearly_summary/ys_welcome_inside_2012.pdf Kale, P. and Singh, H., 2009. Managing strategic alliances: What do we know now, and where do we go from here. Academy of management perspectives, 23(3), pp.45-62. Klaas Jagersma, P., 2005. Cross-border alliances: advice from the executive suite. Journal of Business Strategy, 26(1), pp.41-50. Kling, K. and Goteman, I., 2003. IKEA CEO Anders Dahlvig on international growth and IKEA's unique corporate culture and brand identity. The Academy of Management Executive, 17(1), pp.31-37. Slywotzky, A. and Hoban, C., 2007. Stop competing yourself to death: strategic collaboration among rivals. Journal of Business Strategy, 28(3), pp.45-55. Twarowska, K. and KƦkol, M., 2013. International Business Strategy-reasons and forms of expansion into foreign markets. Poland: Maria Curie-SkÅ‚odowska University, p.55. Zou, S. and Cavusgil, S.T., 2002. The GMS: A broad conceptualization of global marketing strategy and its effect on firm performance. Journal of marketing, 66(4), pp.40-56.

Medicares Dilemma free essay sample

This paper examines the political, social and economic woes of Medicares drug problem: No prescription coverage for the disabled and the elderly. This paper covers the much debated issue of the Medicare program?s lack of prescription drug coverage for the elderly and disabled in the US. A brief history of the program itself, descriptions of and actions taken by the key players in the debate, including the Medicare recipients themselves, support/interest groups such as the AARP, the government, pharmaceutical agencies, and the American public are included. From the paper: `At the time of its establishment in 1965 through to the present, the U.S. Medicare program was designed to provide quality health care services for elderly and disabled Americans. The two-part program provides coverage for hospital visits as well as a limited amount of medical insurance to aid with doctors? bills and things of the like. Although it has always been one of the most popular federal programs among elderly and younger citizens alike, the Medicare program has been and remains to grow progressively ineffective in providing quality health care to its recipients. We will write a custom essay sample on Medicares Dilemma or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page While issues such as the exclusion of certain medical procedures from Medicare?s coverage realm have come and gone, the single most longstanding issue of debate is that of prescription drugs.`